New Buzzwords and Trends To Incorporate Into Your Business To Set Yourself Apart!

Each year brings a new collection of buzzwords. These words usually indicate bigger trends and are often interrelated. Predictably, big trends impact all industries including event planning. These are some of the most recent event planning buzzwords… 


Wellness is the quality or state of being healthy in body and mind, especially as the result of deliberate effort. U. S. Society has definitely witnessed a large scale movement toward embracing wellness. Today’s event attendee wants to improve mental and physical health, especially while traveling. Attendees are no longer interested in overworking their minds throughout the day. Services and itineraries that prioritize personal and professional achievement are the most successful.

Going Local

Local is relating or restricted to a particular area or one’s neighborhood. Going local is a concept that showcases a location’s personality. Planners that incorporate local business and products into their events not only benefit the local economy but help to show case the regions charm as well.


Simplicity is the quality of being easy to understand or do: the quality of being plain, without unnecessary or extra things or decorations. The average attendee is often overwhelmed with endless options, reviews and social media feeds. A simple menu and local snacks and back to nature format are examples of the growing popularity of this preference.


Niche is denoting or relating to products, services, or interests that appeal to a small, specialized section of the population. Attendees love the personalized attention to detail and prefer small events that appeal to a specific audience. These niche events have a more narrowly defined focus. These events also tend to be smaller more relevant and therefore more engaging to the individual.

Sharing Economy

Sharing Economy is an economic system in which assets or services are shared between private individuals, either free or for a fee, typically by means of the Internet. Thanks to the sharing economy you can easily rent out your car, your apartment, your bike, even your Wi-Fi network when you don’t need it. Ride sharing room sharing and room block sharing are only the beginning of this popular new model. When traveling for events there are a variety of apps available for taking advantage of this concept. A few are Uber, Airbnb, Getaround and more.

Virtual Reality

Virtual Reality is the computer-generated simulation of a three-dimensional image or environment that can be interacted with in a seemingly real or physical way by a person using special electronic equipment, such as a helmet with a screen inside or gloves fitted with sensors. VR can be used before the event, planners can accurately visualize venues or destination with a VR aid, ensuring that everything is accounted for.

How ValetCoffee Fits These New Trends

  • ValetCoffee takes WELLNESS Seriously – We have many healthy options for drinks. Our smoothies are spectacular!
  • ValetCoffee is LOCAL! – We are not a franchise! We are a local small business based in the Greater Cincinnati / Northern Kentucky area. Support us to keep your support and dollars in our area.  
  • ValetCoffee is based on SIMPLICITY – We focus on just one thing… Beverage Catering! The best mobile coffee and smoothies in the area.
  • ValetCoffee can help you with your NICHES – We are small, agile, and inexpensive. Want to thank a new vendor?  Send us over to their office for a coffee and smoothie thank-you to their staff! A turnkey thank you! Easy in, easy out! 

Please keep Valet Coffee in mind when you are planning your next party or event! 

Contact us (859-409-1628) for a free consultation!

logoAbout Valet Coffee

Valet Coffee is a full service, mobile espresso and smoothie bar. It’s a unique way to impress customers, appreciate employees and kick up any special event to the next level. Our professional baristas will bring the taste and feel of an authentic European coffee house. We do all the work, all you have to do is entertain. Valet Coffee’s mobile espresso and smoothie bars are one of Greater Cincinnati’s best marketing tools.
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