How to Show Gratitude for Long Term Business Relationships…

Many business people don’t make the time to meet face-to-face with prospects, clients, or remote workers. Video calls and instant messaging apps have their benefits, but they cannot replace a personal visit. Putting time aside to meet face-to-face shows care, dedication, and appreciation. Expressions of gratitude are felt on a deeper level through physical gestures, body positioning, and tone. You can position yourself as more than an ‘another’ brand or vendor through in-person meetings. Face time provides a competitive edge by allowing you to show your clients that their input and collaboration is valued. Never automate your gratitude with form letters and stamped signatures. The personal touch is what makes gratitude authentic and by-passing that step can result in hollow and poorly received thanks.

Hold an Appreciation Event and Attend It Yourself

Putting a human face onto a business partnership can be the edge your company needs to separate itself from the pack. Hosting an event or outing allows you to say thank you to treasured partner or client in person. A coffee and smoothies bar can go a long way to thank everyone in your business partners office. Appreciation dinners are also a simple and effective way to thank your customers and engaging with them one-on-one. Remember, a complimentary event or dinner isn’t the time to try and upsell your products or services, but simply say thanks to those who are spending money on your services.

Send a Handwritten Thank You

A traditional handwritten letter, can go a long way in thanking your customers. Whether you wish to thank them for their renewal or say thanks for recently signing up for your service, a personalized letter can strike the perfect balance between professional and meaningful. Address the person by name and sign your notes yourself. When crafting your thank you note, try to be focused and specific.

Send a Gift

An unexpected client appreciation event of coffee and smoothies will make your client’s or partner’s day special. A coffee and smoothies break goes the extra mile to show that you appreciation them. Clients and partners may be happy to hear form you and may translate to future sale and success.

How you show customer and partner appreciation will ultimately depend on the individual client or partner, your budget, timescale, and how much of an extra mile you’re willing to go. Thanking your most loved customers in person with an event will build a meaningful relationship, and create a positive impression that can drive referrals. Saying thank you is a excellent way to not only express your appreciation, but also keep the line of communication open between you and your clients and partners while keeping your name and company top of mind!

>> DOWNLOAD MORE GREAT TIPS FOR CREATING APPRECIATION EVENTS <<

Please keep Valet Coffee in mind when you are planning your next Cincinnati / Northern Kentucky partner, client, or employee appreciation event! 

Contact us (859-409-1628) for a free consultation!


logoAbout Valet Coffee

Valet Coffee is a full service, mobile espresso and smoothie bar. It’s a unique way to impress customers, appreciate employees and kick up any special event to the next level. Our professional baristas will bring the taste and feel of an authentic European coffee house. We do all the work, all you have to do is entertain. Valet Coffee’s mobile espresso and smoothie bars are one of Greater Cincinnati’s best marketing tools.
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